BREW
&
BEATS
Premium Coffee · Fierce Music · Cultural Moment
& BEATS by XMLOOPS TV
More Than a Festival.
A Cultural Movement.
BREW & BEATS is a premium music festival experience inspired by the energy of modern rave culture fused with the sophistication of premium coffeehouse aesthetics — blending high-energy live performances, immersive visuals, electronic music, and curated café culture.
Designed as a cultural lifestyle experience — not just an event. It brings together artists, creators, brands, coffee lovers, and music enthusiasts under one electrifying theme, delivering an unforgettable fusion of sound, visuals, caffeine, and celebration.
What You Get as a Sponsor
This is not a one-day event sponsorship. Every package is an integrated, multi-channel media investment designed to deliver long-term brand visibility, premium positioning, and omnichannel reach — worth significantly more than the investment itself.
Public Screen Network
Your brand displayed across 300+ premium public screens in cafés, restaurants, hotels and workspaces. High-footfall environments with repeated, ambient brand exposure — building recall without spending per impression.
OTT & TV Branding
Premium visibility through JioHotstar, OTT placements & Connected TV — reaching millions of viewers on JioCinema, Apple TV, Samsung Smart TV, Roku, Fire TV, Pluto TV and more. Placements designed for brand recall at scale.
Press & Media Coverage
Brand amplification through 600+ digital news portals, regional media houses, editorial interviews, and strategic PR campaigns — cementing national recognition and digital footprint for your brand.
Live Brand Activation
Interactive on-ground experience with 5,000+ ticketed live attendees. Branded booths, QR code integrations, live showcases, product sampling zones and real-time experiential branding that creates lasting impressions.
Omnichannel Reach
Your brand runs simultaneously across social media, influencer networks, outdoor hoardings, public screens and OTT — creating a 360° surround effect that drowns out competitors and makes your brand unavoidable to the target audience.
Performance & Lead Generation
QR code activations, lead generation integration, retargeting campaigns and a detailed performance report — so you know exactly what your investment delivered. Not just vanity metrics, but real audience interactions.
All Deliverables at a Glance
Market Value of What You're Getting
| Deliverable | Independent Market Rate | Included In |
|---|---|---|
| JioHotstar Pre-Roll Ads (30 sec, 1 month) | ₹3 – 6 Lakhs | Silver & Gold |
| XMLOOPS TV Network (300+ screens, 1 month) | ₹1.5 – 2.5 Lakhs | All Tiers |
| Brand Integration in 8+ Music Videos | ₹2 – 5 Lakhs | All Tiers |
| Outdoor Hoardings (Prime Location, 1 month) | ₹50K – 2 Lakhs | Silver & Gold |
| Influencer Campaign (5–10 creators) | ₹1 – 4 Lakhs | All Tiers |
| PR + 600 Digital News Features | ₹1 – 2.5 Lakhs | All Tiers |
| Live Event Brand Activation (5,000 attendees) | ₹1 – 3 Lakhs | Silver & Gold |
| "Presented By" Title Naming Rights | ₹5 – 15 Lakhs | Gold Only |
| 16-Month Premium OTT + CTV Visibility | ₹8 – 20 Lakhs | Gold Only |
India's Most Targeted
Broadcast Network.
XMLOOPS TV is India's rapidly growing broadcast network, currently operating 500+ TV stations across high-footfall city centres. While digital ads get lost on tiny mobile screens and TV campaigns cost a fortune with fuzzy ROI — XMLOOPS captures un-skippable attention of 7.5 lakh daily viewers as they go about their morning routines, shop for essentials, and navigate the city.
Brands today are frustrated: digital ads drown in algorithm-driven feeds, billboards offer low-quality context, and standard TV is prohibitively expensive. XMLOOPS solves all three simultaneously — with city-wise targeting, premium context, and measurable ROI at a fraction of traditional media costs.
Hotel Integrations
XMLOOPS TV is installed inside 30+ premium hotels — directly in guest rooms, lobbies and business lounges. This gives your brand exclusive, uninterrupted access to high-income travellers, corporate professionals and decision-makers with long attention windows.
Affordable Advertising
Unlike traditional TV, radio or outdoor hoardings, XMLOOPS TV offers cost-effective ad slots that are perfect for brands of every size. You get the credibility and reach of broadcast media — without the broadcast media price tag.
Better ROI Than Any Channel
Brands get visibility + recall + conversions with zero wasted budget. For real estate, it reaches buyers at investment moments. For F&B, it drives footfall. For healthcare, it builds trust. For fintech, it reaches aspirational earners. High-intent, high-context reach.
Public TV Station Network
Your brand is displayed on 300+ premium public screens across cafés, restaurants, co-working spaces, salons and shopping centres — where people are naturally present, relaxed, and receptive. 71% audience recall — far above digital averages.
Why Brands Choose XMLOOPS Over Traditional Media
No Algorithm Dependency
Unlike Meta or Google ads, your XMLOOPS placement can't be skipped, muted or deprioritised by an algorithm. Your brand gets seen — every single time, in every loop.
City-Wise Precision Targeting
First time in India — you can target specific cities and neighbourhoods with your TV ad. No national wastage. Only the audiences relevant to your business see your brand.
Long Dwell Time
Screens placed in environments where people spend 10–40 minutes — cafés, waiting rooms, hotel rooms. Your ad doesn't get a 3-second glance. It gets the full sitting.
16-Month Continuous Exposure
Unlike a one-week campaign, sponsoring BREW & BEATS gives your brand 16 months of unbroken presence — compounding recall and association with culture, music and lifestyle.
Choose Your Level
of Impact.
Every tier delivers 2–3x the market value of your investment. Limited category slots available — only one brand per industry vertical per tier.
Perfect for brands looking to build strong presence in a target city with media exposure worth 2–3x the investment.
- XMLOOPS TV Ads — 1 Month (300+ screens)
- Brand Mention in 8+ Music Videos
- Social Media Shoutouts
- Press Coverage (Local Media)
- On-Ground Branding at Event
- QR Code Activation & Lead Capture
- 1 Influencer Collaboration
- 16 Month Brand Visibility Window
- Basic Performance Report
Ideal for brands aiming for dominant presence — OTT, outdoor, influencers, live activation and press all bundled.
- All Bronze Benefits Included
- XMLOOPS TV Ads — 3 Months
- JioHotstar / OTT Branding
- Hoardings / Outdoor Visibility
- Influencer Campaign Push (Multi-Creator)
- Dedicated Public Screen Rotation
- Music Video Brand Integration
- PR + Digital News Features (50+ Portals)
- Booth Activation Space at Event
- Lead Generation Integration
- Social Media Reels & Content Amplification
The ultimate package — your brand's name is fused with Brew & Beats. Largest logo, exclusive category, 6-month TV, PR campaign and more.
- Everything in Silver Package
- XMLOOPS TV Ads — 6 Full Months
- "Presented By" Naming Rights
- Main Stage Branding
- Largest Logo Placement — Everywhere
- Artist & Influencer Brand Integrations
- 16-Month Premium OTT Visibility
- Dedicated PR Campaign
- Interview + Media Features
- VIP Lounge Branding
- Live Announcements & Mentions
- Exclusive Category Rights
- Performance Marketing Add-on
Real Brands.
Documented Results.
Non-skippable ad campaign featuring Virat Kohli — drove trust and massively enhanced brand reputation among the target demographic.
Strategic Disney+ Hotstar campaign aligned with live sports across 10 consecutive matches — creating strong recall through repeated exposure across West India.
Established a long-term partnership with the Indian cricket team — title sponsor of consecutive matches and series, delivering significant physical and digital viewership.
Your Brand
Broadcasts
Everywhere.
From OTT giants to hotel rooms to city billboards — XMLOOPS TV puts your brand in every premium environment simultaneously. Every impression, accounted for.
Sponsor a Show.
Support a Cause.
BREW & BEATS stands with Fragile X Society India — committed to raising awareness for Fragile X Syndrome, the most common inherited cause of intellectual disability and autism worldwide. As part of the WHO's movement for rare disorder awareness, brands who partner with us associate with both culture and compassion.
Sponsoring this event positions your brand as one that invests in community, not just commerce — a powerful signal to modern, values-driven consumers.
Shalini N. Kedia
TEDx Speaker · WHO Board Member · Global AdvocateChairperson of Fragile X Society India. 23 years of impact. Supported nearly 17,000 families worldwide. Co-author of the Indian Academy of Paediatrics guidelines on Fragile X. Board member of Fragile X International.
Rishabh Jain
India's First Actor with Fragile X SyndromeFeatured as "Raju" in Aamir Khan's Sitaare Zameen Par (releasing 20th June in theatres) — a symbol of breaking barriers and celebrating every individual's unique potential.
Let's Make
It Memorable.
Three tiers available. One brand per category. Don't let your competitor claim your slot first.